December 2008
3 posts
7 tags
Trade Shows Are Toast
[caption id=”” align=”alignright” width=”202” caption=”Image via Wikipedia”][/caption] And it took Steve Jobs to give it a proper send-off: Apple is reaching more people in more ways than ever before, so like many companies, trade shows have become a very minor part of how Apple reaches its customers. The increasing popularity of Apple’s...
8 tags
There Are No Marketing Secrets
[caption id=”” align=”alignright” width=”202” caption=”Image via Wikipedia”][/caption] I’ve been a long-time reader of the Wall Street Journal but haven’t subscribed to the print edition for some years now. My work gives me access to the online edition but I rarely spend much time consuming the content online; there’s something...
5 tags
Now Is The Time For Big Ideas
[caption id=”” align=”alignright” width=”240” caption=”Image by UniqueOo Mania via Flickr”][/caption] I’ve been working on a project for the past couple weeks that has forced me to refocus my view from small, fixed scope guerrilla engagements to deals beyond anything I’ve considered since I left corporate life nearly 3 years ago....